Fundraising Idea
Posted: Wed May 11, 2011 12:34 pm
As a dull accountant, "sales" or fundraising ideas aren't my strong point, but here goes. Shoot me down in flames if its sh*te!
It strikes me that the fundraising really falls into two camps; large volume small donation and small volume high donation/sponsorship. The latter is a more strategic exercise and I hope the group forming on Friday will look at this as I think we'll need a couple of these.
My suggestion is very much in the first category and is trying to aim at our transient support to try and not hit the same loyal 1000 disproportionately. The suggestion is "find the 7000". This is a task to find the 7000 who went to Cardiff to watch us in the play off final in what, for me, was the high point of our football journey. I would like everyone in that group to donate a £10 to the cause, raising £70,000.
I know 7 people immediately who cam with me to that game, but aren't regulars. I'm sure we can all find a similar ratio. We could set up a facebook group (or modify the existing) to generate awareness and perhaps reference their payments on paypal so we can see the donations from this idea.
I'm sure there is someone out there who can modify and improve this concept if its a goer......
BTW, i've never seen what our actual attendance was that day, but i'm sure I heard it was about 24,000 in total with 17,000 estimated from Cheltenham.
It strikes me that the fundraising really falls into two camps; large volume small donation and small volume high donation/sponsorship. The latter is a more strategic exercise and I hope the group forming on Friday will look at this as I think we'll need a couple of these.
My suggestion is very much in the first category and is trying to aim at our transient support to try and not hit the same loyal 1000 disproportionately. The suggestion is "find the 7000". This is a task to find the 7000 who went to Cardiff to watch us in the play off final in what, for me, was the high point of our football journey. I would like everyone in that group to donate a £10 to the cause, raising £70,000.
I know 7 people immediately who cam with me to that game, but aren't regulars. I'm sure we can all find a similar ratio. We could set up a facebook group (or modify the existing) to generate awareness and perhaps reference their payments on paypal so we can see the donations from this idea.
I'm sure there is someone out there who can modify and improve this concept if its a goer......
BTW, i've never seen what our actual attendance was that day, but i'm sure I heard it was about 24,000 in total with 17,000 estimated from Cheltenham.